We are often asked this question, “why can’t I just have my employees do my translation?”
The fact is that you can. But do it at your own risk!
Would you get one of your employees from Accounting team to do your manufacturing? Or your creative Marketing plan? Or your strategic Business plan? Or have your receptionist go to your customer’s office and troubleshoot your machinery?
Recently, one of our non-profit clients, United Way for Southeastern Michigan, approached us with a unique translation request. We have been working with them for nearly 4 years now, and all of their previous requests had been pretty straightforward falling within our normal translation workflow where the text was translated and later imported into Adobe InDesign for typesetting and design purposes.
Cheaper, more capable, and more ﬂexible technologies are accelerating the growth of fully automated production facilities. The key challenge for companies will be deciding how best to harness their power.